The sales advisor who never takes a break.
The Product Promoter draws attention at the shelf, advises interactively in natural language and turns foot traffic into buyers and leads. Products that need explaining, discount campaigns, cross-selling — on steles, kiosks, tablets or the web, always in your brand's look and feel.
Live · Matteo at Swissdrink
Three outcomes. Measurable at the POS.
Attention that stops people
An animated avatar is the eye-catcher passers-by don't walk past. It turns a shelf into a destination — without tying up staff.
Advice that converts
Products that need explaining require dialogue, not an info board. The Promoter recommends individually, answers follow-up questions and reduces abandoned purchases and returns.
Leads & data that stay
Discount campaigns, sweepstakes and vouchers collect email addresses right at the POS — automatically handed over to your CRM and marketing automation.
Three situations from real deployments.
No feature list — this is how your customers experience the Promoter at the point of sale.
From the shelf to the right bottle.
A customer faces thirty wines and is overwhelmed. The Promoter asks about occasion, taste and budget — and recommends three fitting options with reasons. Advice that would otherwise require a trained sommelier, in every language and at every opening hour.
A discount campaign becomes a marketing contact.
The Promoter actively promotes the current campaign and motivates participation. Email address in exchange for a voucher — the lead lands automatically in your CRM and email tool, cleanly documented with consent.
When it gets personal, the avatar calls for backup.
For complex requests — a membership or a service contract, say — the Promoter hands over seamlessly: via video call to a human advisor or via appointment booking. No customer ends up in a dead end.
What the Product Promoter brings to your sales.
Attention at the POS
Animated, likeable avatars draw eyes and create the first contact — with passers-by and trade fair visitors alike.
Interactive & accessible
Recommendations in natural language, multilingual, with text-to-speech and speech-to-text — nobody is left out.
Campaigns & leads
Vouchers, sweepstakes and lead forms combine sales promotion with building valuable marketing contacts.
Digital + physical, seamless
Website, info stele, kiosk, tablet or the customer's smartphone — one consistent brand experience across all channels.
Conversion & revenue
Personalized recommendations and charming product presentation turn prospects into customers faster.
Analytics & insights
Which products are in demand, who is asking — data for assortment and marketing decisions, collected anonymously.
Wherever products and campaigns are promoted interactively.
Retail & shopping centers
Advises at the POS, promotes products and campaigns and guides customers straight to the right shelf.
Hotels & resorts
Recommends wellness, restaurant and excursions — cross-selling around the clock.
Tourism & cultural sites
Informs about attractions, tickets and tours, recommends current highlights.
Trade fairs & congresses
Welcomes visitors, explains offers and collects leads right at the booth.
Theme parks & experience worlds
Points out shows and special campaigns — increases experience and revenue per visitor.
Train stations & airports
Tickets, services, offers — and promotion for shops and restaurants in the terminal.
Matteo — Swissdrink's digital wine sommelier.
Matteo advises customers personally, recommends the right wine and presents product information in natural language — an interactive, emotional shopping experience at the point of sale.
Combined with the wayfinding system, he guides customers straight to the shelf or the tasting station after the consultation. Integrated discount campaigns and lead forms collect valuable customer data for your campaigns along the way.
Experience Matteo live →The Promoter avatar turns our point of sale into a destination — customers stop, get advice and buy better informed.
Four phases. First location first, roll-out after.
Discovery
A 30-minute conversation: assortment, location, goal. We honestly assess whether a Promoter makes sense for you.
First location
One location, your avatar in your brand identity, product data connected. Live in 10–12 weeks.
Measurement
Interactions, conversion contribution, leads — evaluated together, honestly accounted for.
Roll-out
Templates shorten every additional location. The first location becomes a scalable channel.
Frequently asked questions.
Through integration with your product database, your PIM or structured data feeds. Prices, availability and recommendation logic stay in your hands — the avatar advises in real time based on your data.
On info steles, kiosk systems, tablets, your website or the customer's smartphone. The solution is device-independent and cloud-based — existing hardware can usually be reused.
With explicit consent and double-opt-in. The customer actively decides whether to leave their email address in exchange for a voucher or sweepstake entry. The data flows directly into your CRM or marketing tool.
Yes — appearance, tonality, speaking style and persona are tailored to your brand. Matteo is one example; your Promoter looks and speaks like your brand.
Project business with a base license from €500/month plus individually priced modules — depending on integrations, number of locations and campaign scope. You'll get an honest indication in the intro call.
Yes. After the consultation, the avatar guides customers straight to the shelf, the tasting station or the checkout — both solutions run on the same platform.
Let's talk about your point of sale.
In 30 minutes we'll work out whether a Product Promoter makes sense for you — with a live demo of Matteo. Directly with our solution architect, no sales pitch.
